Content Marketing Blog

Want To Crush Your Business Goals in 2018? Start With Your Personal Goals First.

Want To Crush Your Business Goals in 2018? Start With Your Personal Goals First.
If you want to crush your business goals in 2018, my advice is to start with crushing your personal ones. I DOUBLED my income in 2017 from the pr...

Use Facebook Groups To Get More Visitors To Your Business Facebook Page

Use Facebook Groups To Get More Visitors To Your Business Facebook Page
How To Increase The Facebook Presence For Your Business Page With Groups   If you have a Facebook business page, chances are at some point you’ve...

Customer Profiling & Weeding Out The Bad Apples

Customer Profiling & Weeding Out The Bad Apples
  You're a business owner. The aim: market towards your customers successfully, and spread the word. After all, you provide a fantastic service tha...

The Short, Medium, & Long-Term Goals Of Your Buyer

The goals of your buyers - content marketing, halifax
Mmm, check out that piece of delicious cake on the countertop. Are you going to eat it?  If your current goals are to eat less sugar or focu...

Becoming The Industry Expert In Your Facebook Groups

Facebook groups - content marketing, halifax
You're a member of several (if not more!) Facebook groups, but have you positioned yourself as the industry expert yet?   Facebook groups are stea...

Socializing With Your Business BFFs As A Marketing Strategy

Socializing With Your Business BFFs As A Marketing Strategy
Who uses Facebook as part of their marketing plan?   For some, it might be a passion they flock to daily, peppering their strategy with scheduling...

Customer Profiling: The Benefits Of Knowing Your Audience

customer profiling - content marketing, halifax
When you want to market successfully to your audience, you need to understand exactly WHO your customer is.     What age group are they in? Where ...

Facebook Groups: A Key Content Marketing Tool

facebook marketing - content marketing, halifax
Head to Facebook - I bet you belong to at least one group.   Perhaps it has nothing to do with your business; it might be a local group about your...

Humanizing Your Customer: What Do They REALLY Want?

customers - content marketing, halifax
When you’re looking to target your ideal consumer, it’s hard to know what message to send out.   Without knowing who your target buyer actually i...

Tips To Stay Safe When Using Upwork To Start Your Freelancing Business

safety tips for upwork - content marketing, halifax
When I decided to make changes to my business and reach outside my local market, Upwork was the tool that I used to get there. Now? I'm hiring pe...

Why Facebook Groups Need To Be Included In Your Inbound Marketing Strategy + My Fav Groups For Entrepreneurs

Why Facebook Groups Need To Be Included In Your Inbound Marketing Strategy + My Fav Groups For Entrepreneurs
One thing I have learned this past year is the value of Facebook groups for my business.  And I should point out, I'm not suggesting you start yo...

If You Want To Create Valuable Content For Your Customers, Here Is Step #1

If You Want To Create Valuable Content For Your Customers, Here Is Step #1
Content is King, we all know that.   Every business, big or small, wants to have an amazing blog that attracts their ideal customers.   But wher...